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Yahoo! She launches in Southeast Asia
Women’s lifestyle site celebrates International Women’s Day. In celebration of the International Women’s Day, Yahoo!...
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How to market to online financial service buyer in Singapore
Buyers of online financial services are extremely knowledgeable and confident of conducting online transactions. Needless...
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Mobile Tap-to-video available across SEA
As the leading Web brand on the mobile Internet, Yahoo! is where millions of people around the world connect with the information...
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Yahoo! Search Marketing Content Products Grew Canon Website Traffic by 212%
Campaign Objective To promote the latest release of Canon cameras with the HS system and raise awareness for the website...
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Ads Personalized to Each Individual
If a 35-year-old mother sees an ad for a sports car, she may glaze over. But show her an ad about healthful eating, child...
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Yahoo! Socializes More Content Worldwide
Yahoo! Socializes More Content Worldwide; Extends Facebook Integration Across Southeast Asia Yahoo! Sites Yahoo! Social Bar is now available...
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How to connect with SEA’s Affluent Adults?
The Synovate Pan Asia-Pacific Cross Media Survey (PAX) measures the Internet media habits of affluent adults – a key demographic...
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Gmarket achieved conversions with Yahoo! Search Marketing
Implementation of different Search products help diversify demographic coverage and reach out to target audience.
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Yahoo! Keeps on Rolling in Year 2012
With clear skies ahead, Yahoo! has taken the lead in many other parts of Asia. Just ask Jeff Han, Yahoo’s Vice President...
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Marketing to Mums Online
Talk to any mothers today, and you’ll find that “me time” is a critical, albeit elusive, fundamental need. More than...
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Neutrogena Men
Neutrogena utilizes Yahoo!’s rich media ads to execute its campaign in a delectable and interactive way, heightening...
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Nokia strengthened Market Leader position with Yahoo! Search Marketing
Yahoo! Search Marketing enhanced Nokia campaigns with Sponsored Search and Content Match™